Who are the leaders in Business Analytics?

Leaders in BI & Analytics further strengthen their market position

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Passionned Group is a leading analyst and consultancy firm specialized in Business Analytics and Business Intelligence. Our passionate advisors assist many organizations in selecting the best Business Analytics Software and applications. Every two years we organize the election of the smartest company.

Passionned Group has closely watched the market for Business Intelligence & Analytics for many years. Every year we release more updates of our globally used Business Intelligence Tools Survey and the Passionned Parabola for BI & Analytics. The current edition of the survey has again been completely updated in March 2016 with the latest versions of the available BI tools. The main changes:


Yellowfin now scores 107.75 points with version 7.2. Compared to version 7.1, it includes the following changes:

  • Simple analytics functionalities have been added, such as forecasting.
  • This can be applied with a single mouse click or designation on a time series.
  • The number of data sources with which a connection can be made has been expanded.

Tableau Software

Tableau has also released a new version: 9.2. This version scores 131 points in our research study. The following features are also new:

  • Location based intelligence: the location of the device used is plotted on analyses on a map.
  • Security has been improved somewhat by supporting more security standards.
  • Even more visualization options.


The Qlik solutions are known for their extensive visualization and analysis capabilities. In the latest version 12 (score of 126 points) a lot has changed under the QlikView hood:

  • Many issues have been improved around security and encryption.
  • Faster response times through improved clustering (more nodes, more concurrent users).
  • Somewhat better ease of use on mobile devices.
  • WebParts are no longer supported.

It is noteworthy that the difference in points between version 11.2 and 12 is zero. Is this a sign that there is no more investment in QlikView? And that Qlik Sense is now the main priority
for the developers? In any case it would not surprise us if these products completely merge in the near future.

Pentaho BI

Since Pentaho was acquired by Hitachi Data Systems it remains relatively quiet. Where previously a big deal was made about new functionalities, it now seems to be silent more often. We reviewed version 6 recently (106 points) and the following features have been added and/or improved herein:

  • The Pushdown Analytics function is now fully supported.
  • The BI platform now supports Data Lineage and lite version of Impact Analysis, which still needs to use a third party visualization tool.
  • Data mash-up facilities have been improved; it has never been so easy to connect to whatever source.

IBM Cognos BI & Analytics 11

This highly anticipated release by Cognos does not show a lot of exciting improvements. This supplier does very well in our survey (most mature BI platform) but still has a considerable way to go in order to achieve the same User eXperience (UX) as Tableau or MicroStrategy, despite the improvements now made in this field. Version 11 includes the following changes:

  • Completely redesigned user interface of Cognos Analytics.
  • Texts can now be edited exactly as the user wants (rich story points formatting).
  • Simplified roles: consumers, creators and power users.
  • Much better integration of the various design studios.
  • Data can be grouped by the end-user on-the-fly regardless of the existing groups in a cube.

The IBM BI & Analytics platform achieves no less than 155 points in our survey.


This lesser-known BI solution shows no less than a 10% increase in platform functionality compared to September 2015. We have reason to believe that Board, coming from the performance management angle, is now beginning to take the BI market seriously. In version 10 (with a score of 119 points) the following features have been added/enhanced:

  • Support for private clouds; this can be compared to VPS hosting (virtual private server).
  • More options for self-service (including data blending) but still limited.
  • Better provisions for guaranteed availability of the system (including load balancing).
  • Greatly improved options to use/analyze Big Data sources directly.
  • The number of data sources that can be accessed directly (native) has been significantly increased.

The other BI vendors have not released new versions. It is mainly the innovative (smaller) suppliers that have now taken a step forward. See our Passionned Parabola for BI & Analytics too.

to the bi tools survey 2016

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