Alteryx BI & Analytics

Photo Daan van Beek MSc
Author: Daan van Beek MSc
Senior Alteryx BI consultant
Table of Contents

In this piece, we present a concise summary of our independent BI & Analytics survey of the software vendor Alteryx and its product portfolio (such as Alteryx Designer, Alteryx Server, and Alteryx Connect). Alteryx BI & Analytics scores better in our comprehensive research than Zoho but slightly worse than MicroStrategy. Of all the categories in our independent study, Alteryx has the best performance in data connectivity and has the worst score in mobile business intelligence. Within the context of BI & Analytics, we have put together the main advantages and disadvantages of Alteryx Analytics, and present them by component (BI, big data, data analytics, AI, and data science). We also point out the features of the product portfolio such as Alteryx Designer, Alteryx Server, and Alteryx Connect et cetera.

How does Alteryx BI & Analytics score on certain components?

In our survey, we also judged the various tools of Alteryx software. More than 720 evaluation criteria were examined. The chart below gives good insight into the strengths and weaknesses of Alteryx Analytics, in general terms. Please note that Passionned Group is 100% independent of the suppliers in our guide. We are not a reseller, we do not make deals or have any relationship with the vendor. Among other things, we help and advise companies in the proper selection of BI tooling.

Score of Alteryx Analytics software.Figure 1: Strength-weakness analysis of the supplier Alteryx BI & Analytics. A vendor can score a maximum of 100%. Source: The BI & Analytics Guide 2024. Do you need more clarification about our research? Click here to download this guide.

The Alteryx analysis has been established by tapping into a lot of public big data and from there it was analyzed in-depth. More than 4,362 documents have been analyzed from Alteryx since it was included in our research. In this analysis process, both algorithms and the critical eye of a senior BI expert played an important role in establishing the final results.The BI & Analytics Guide™ 2024 Image of The BI & Analytics Guide™ 2024In our 100% vendor-independent BI & Analytics Guide we have collected all the ins and outs of Alteryx for you. You get access to hundreds of (shorter) trainings, tech talks, lectures, demos, tutorials, and so on and always have the latest BI & AI news. This guide will additionally assist you in the further development of your knowledge about BI & Analytics.Alteryx in our BI & Analytics Guide

Alteryx and their complete BI & Analytics product portfolio

The software company Alteryx carries (a minimum of) 8 products in the realm of BI & Analytics. Based on relevance we list the products below:

What is Alteryx Analytics?

In this paragraph, we report the (main) characteristics of Alteryx Analytics, including some of its features and any related products. This product group consists of Alteryx Designer, Alteryx Server, Alteryx Connect, Alteryx Intelligence Suite, Alteryx APA Platform, Alteryx Promote, and Alteryx AiDIN. This product/group of products can be characterized by the following properties:

  • advanced analytics
  • analysis
  • analytics
  • cloud platform
  • data preparation
  • data science
  • Google Analytics
  • machine learning
  • predictive analytics
  • Salesforce

Do you want to know everything about all features (100+) of Alteryx Analytics? Download the BI & Analytics Guide™ 2024 here.

Do you want to hire an experienced Alteryx Analytics specialist?

Do you want to hire an interim Alteryx Analytics consultant who can do a mountain of work for you, and implement a beautiful Alteryx Analytics application? You can always call on the Alteryx Analytics specialists of Passionned Group. Indeed, hiring Alteryx Analytics developers is not always necessary and sometimes even inconvenient. Leave a message here and we will be happy to work for you.

Screen shot of Alteryx Analytics software.
Picture of Alteryx Analytics tools.
Alteryx Analytics in action
Figures 2, 3, and 4: These three images give a first impression how Alteryx Analytics runs. Click on an image to make it bigger. Credits: Alteryx & partners.

What is Alteryx Designer?

We don’t reveal everything here but, in this paragraph, we report the (main) characteristics of Alteryx Designer, including some of its features and any related products. This product can be best characterized by the following properties:

  • analytics
  • cloud platform
  • data preparation
  • data quality
  • data science
  • data storytelling
  • machine learning
  • reporting
  • Windows
  • XML

Do you want to know the intricacies of all the functions (100+) of Alteryx Designer? Then download our BI & Analytics Guide™ 2024 here.

Screen shot of Alteryx Designer software.
Picture of Alteryx Designer tools.
Alteryx Designer in action
Figures 5, 6, and 7: These three images give a first impression how Alteryx Designer runs. Click on an image to make it bigger. Credits: Alteryx & partners.

What is Alteryx Server?

Under this heading, we report the (main) characteristics of Alteryx Server, including some of its features and any related products. This product can be defined by the following features:

  • ab testing
  • active directory
  • analytics
  • authentication
  • dashboards
  • data lakes
  • infrastructure
  • ODBC
  • time series
  • Windows

Are you now curious about all the functions (100+) of Alteryx Server? Then order the BI & Analytics Guide™ 2024 here.

Screen shot of Alteryx Server software.
Picture of Alteryx Server tools.
Alteryx Server in action
Figures 8, 9, and 10: Several figures demonstrate how Alteryx Server works. Click on an image to magnify. Credits: Alteryx & partners.

What is Alteryx Connect?

We don’t reveal everything here but, in this paragraph, we describe the key elements of Alteryx Connect, including some of its features and any related products. Alteryx Connect can be best characterized by the following functionalities:

  • advanced analytics
  • analytics
  • dashboards
  • data catalog
  • data governance
  • data science
  • JSON
  • repository
  • SAP connector
  • Windows

Are you curious about all the functionalities (100+) of Alteryx Connect? In that case, order the BI & Analytics Guide™ 2024 here.

Screen shot of Alteryx Connect software.
Picture of Alteryx Connect tools.
Alteryx Connect in action
Figures 11, 12, and 13: Several figures demonstrate how Alteryx Connect works. Click on the image to enlarge it. Credits: Alteryx & partners.

What is Alteryx Intelligence Suite?

We do not display all the features here but, in this paragraph, we describe Alteryx Intelligence Suite, including some of its features and any related products. This product/group of products can be characterized by the following characteristics:

  • advanced analytics
  • analysis
  • analytics
  • automated machine learning
  • computer vision
  • desktop analytics
  • machine learning
  • predictive modeling
  • predictive models
  • text mining

Are you now curious about all features (100+) of Alteryx Intelligence Suite? Download the BI & Analytics Guide™ 2024 here.

Screen shot of Alteryx Intelligence Suite software.
Picture of Alteryx Intelligence Suite tools.
Alteryx Intelligence Suite in action
Figures 14, 15, and 16: Overlying figures display how Alteryx Intelligence Suite operates. Click on an image to magnify. Credits: Alteryx & partners.

What is Alteryx APA Platform?

Other names by which this software product is known: Alteryx Analytic Process Automation

In this section, we provide a description of Alteryx APA Platform, including some of its features and any related products. The product Alteryx APA Platform can be best characterized by the following characteristics:

  • analysis
  • analytics
  • analytics hub
  • data preparation
  • data science
  • machine learning
  • predictive analytics
  • predictive models
  • reporting
  • Salesforce

Are you now curious about all elements (100+) of Alteryx APA Platform? Download the BI & Analytics Guide™ 2024 here.

Screen shot of Alteryx APA Platform software.
Picture of Alteryx APA Platform tools.
Alteryx APA Platform in action
Figures 17, 18, and 19: Various figures show how Alteryx APA Platform functions. Click on the image to magnify. Credits: Alteryx & partners.

What is Alteryx Promote?

In this paragraph, we give you insight into the key behaviors of Alteryx Promote, including some of its features and any related products. The tool Alteryx Promote can be characterized by the following characteristics:

  • analytics
  • data science
  • failover
  • infrastructure
  • machine learning
  • machine learning models
  • predictive models
  • Python
  • REST APIs
  • SDK

Do you want to know everything about all properties (100+) of Alteryx Promote? In that case, open the BI & Analytics Guide™ 2024 here.

Screen shot of Alteryx Promote software.
Picture of Alteryx Promote tools.
Alteryx Promote in action
Figures 20, 21, and 22: Several figures demonstrate how Alteryx Promote functions. Click on the image to enlarge it. Credits: Alteryx & partners.

What is Alteryx AiDIN?

We do not display all the features here but, in this paragraph, we describe the key elements of Alteryx AiDIN, including some of its features and any related products. The tool Alteryx AiDIN can be best characterized by the following features:

  • analytics
  • analytics platform
  • artificial intelligence
  • cloud platform
  • data science
  • data wrangling
  • generative AI
  • machine learning
  • natural language
  • sentiment analysis

Do you want to know the intricacies of all properties (100+) of Alteryx AiDIN? Open the BI & Analytics Guide™ 2024 here.

Screen shot of Alteryx AiDIN software.
Picture of Alteryx AiDIN tools.
Alteryx AiDIN in action
Figures 23, 24, and 25: Various figures show how Alteryx AiDIN runs. Click on an image to enlarge it. Credits: Alteryx & partners.

Recent innovations of Alteryx Analytics tools and the version history

Lately, we see a positive trend in terms of BI & Analytics functionality and support for various platforms, and data sources. The latest innovations are in the areas of BI infrastructure > web server > IIS, data discovery > analysis > portfolio analysis, and data connectivity > PIG.

We reviewed Alteryx’s most recent releases of the total product range. Below we give an overview of the various releases of the BI & Analytics products of Alteryx:

  • Alteryx Analytics: 2024 2023.1 2023 2021.1 2018.3 22.3 8.6
  • Alteryx APA Platform: 2020.2
  • Alteryx Connect: 2018.2 21.4
  • Alteryx Designer: 2023.2 2023.1 2022.3 2021.3.1
  • Alteryx Intelligence Suite: 2021.4 202
  • Alteryx Server: 2022.3 2022.1 2021.4.1 21 3

Behind each product, we show the version numbers, the older the version the more backward the version is in the list.

What are the licensing costs of Alteryx Designer, Alteryx Server, and Alteryx Connect?

It is difficult to determine exactly what a license of Alteryx Designer, Alteryx Server, and Alteryx Connect costs because it depends on the country, the number of users (and/or the number of cores if you want to run it on a server), the connectors to data sources, and at what point in the year you request a quote. And before the end of a fiscal quarter of Alteryx, you may be able to look forward to a decent discount. In addition, we recommend to run the software in the cloud, for the most part, you only pay for your consumption then. The purchase cost of Alteryx Designer, Alteryx Server, and Alteryx Connect may not be the largest amounts, but maintenance and support of course do limit your future investment scope.

What makes Alteryx BI & Analytics unique?

In our study, we see that Alteryx in the field of BI & Analytics software has a number of specific features and thus differentiates itself from the competition. This makes Alteryx Analytics more or less unique: cognitive services, image classification, Esri, DocumentDB, and Apache Cassandra.

The advantages and disadvantages of Alteryx Analytics

Tag cloud of the Alteryx Analytics tools.Figure 26: Tag cloud with the strength-weakness analysis of Alteryx BI & Analytics

By research theme (BI, big data, data analytics, AI, and data science), we listed all the advantages and disadvantages of Alteryx BI & Analytics, Alteryx Designer, Alteryx Server, and Alteryx Connect. They are not cemented in place, i.e.: Alteryx wants to gain a better position in the market, of course, and works continuously on developing functionality that closes the gaps in the product portfolio at this time (such as support for funnel chart, push notifications, ROLAP, push notification, bullet graphs, mobile business intelligence, report bursting, AIX, gauge charts, and augmented reality).

Share your opinion about Alteryx here

Write a review about Alteryx BI & Analytics here. Your experiences can then come into consideration and contribute to a better, even more balanced assessment of Alteryx Analytics.

1. Alteryx Data Connectivity

70%

Alteryx has a good performance in our 100% vendor-independent BI & Analytics survey on the section ‘Data Connectivity’. The company scores 70% on this topic, relative to other vendors. We used the following selection criteria: CSV and connectivity. In total, we examined 91 aspects in this category. Are you excited about the topic ‘Data Connectivity’? Then download here our BI & Analytics Study 2024.

2. Alteryx Analytics

68%

The vendor Alteryx has a good rating in our objective BI & Analytics survey on the subject ‘Analytics’. The company scores 68% on this topic, relative to other vendors. We considered the following factors: advanced analytics, collaborative analytics, and pervasive analytics. In doing so, we studied the following five products: Alteryx Designer, Alteryx Analytics, Alteryx Intelligence Suite, Alteryx APA Platform, and Alteryx Server. In total, we examined 130 criteria within this section. Would you like to go into more depth with the topic ‘Analytics’? Then download here our BI & Analytics Guide. Or take a deep dive in the following content:

3. Alteryx Self-service BI

68%

The company has a good performance in our study on the section ‘Self-service BI’, given that they score 68% on this, compared to other vendors. The following criteria were used: self-service analysis, self-service data discovery, self-service data analytics, self-service analytics platform, and self-service data quality. In total, we examined 14 features within this discipline. Are you excited about the topic ‘Self-service BI’? Then download here our BI & Analytics Guide 2024.

4. Alteryx BI Infrastructure

66%

Alteryx has a good rating in our current BI & Analytics survey of the theme ‘BI Infrastructure’. The score amounts to 66%, compared to other vendors. We considered the following factors: repository, embedded analytics, scalability, high availability, hybrid cloud, operating systems, and Jupyter Notebook. In total, we examined 162 criteria within this section. Would you like to learn more about the topic ‘BI Infrastructure’? Then download here our BI & Analytics Study.

5. Alteryx Business Intelligence

65%

The vendor Alteryx has a good score in our independent BI & Analytics survey of the theme ‘Business Intelligence’, given that they score 65% on this, relative to other vendors. We looked at the following criteria, among others: reporting, enterprise business intelligence, embedded business intelligence, and business process monitoring. In total, we examined 73 criteria in this category. Are you planning to specialize further in the topic ‘Business Intelligence’? Then download here our BI & Analytics Guide.

6. Alteryx Artificial Intelligence

57%

The company has a good score in our independent BI & Analytics survey of the theme ‘Artificial Intelligence’ with a score of 57%, compared to other vendors. We considered the following factors: cognitive services and computer vision. In doing so, we looked at the following products: Alteryx AiDIN. In total, we examined 181 criteria within this section. Would you like to delve further into the topic ‘Artificial Intelligence’? Then download here our BI & Analytics Study. Or take a deep dive in the following content:

7. Alteryx Performance Optimization

57%

The vendor Alteryx has a good performance in our recently updated, independent BI & Analytics study on the subject ‘Performance Optimization’, given that they score 57% on this, compared to other vendors. We looked at the following criteria, among others: caching, parallel processing, data pipelines, materialized views, quantum computing, cached data, and cache settings. In total, we examined 29 selection criteria within this main theme. Would you like to delve further into the topic ‘Performance Optimization’? Then download here our BI & Analytics Guide 2024.

8. Alteryx Data Governance

55%

The company has a good rating in our study on the section ‘Data Governance’ with a score of 55%, relative to other vendors. We used the following selection criteria: data management, data quality, data catalog, data encryption, data lineage, and data acquisition layer. In total, we examined 91 selection criteria within this main theme. Would you like to go into more depth with the topic ‘Data Governance’? Then download here our BI & Analytics Guide. Or take a deep dive in the following content:

9. Alteryx Big Data

49%

Alteryx has a moderate rating in our objective BI & Analytics survey on the subject ‘Big Data’. The company scores 49% on this topic, compared to other vendors. The following criteria were used: massive volumes and big data governance. In total, we examined 59 features within this discipline. Are you planning to specialize further in the topic ‘Big Data’? Then download here our BI & Analytics Guide.

10. Alteryx Data Discovery

48%

Alteryx has a moderate score in our 100% vendor-independent BI & Analytics survey on the section ‘Data Discovery’. The score amounts to 48%, relative to other vendors. The following criteria were used: analysis, data visualization, notifications, standard deviation, data storytelling, and share insights. In total, we examined 398 criteria within this section. Are you excited about the topic ‘Data Discovery’? Then download here our BI & Analytics Study. Or take a deep dive in the following content:

11. Alteryx Data Integration

46%

The vendor Alteryx has a moderate score in our objective BI & Analytics survey on the section ‘Data Integration’. The score amounts to 46%, relative to other vendors. We considered the following factors: data warehousing, data hub, data virtualization, data integration platform, data wrangling, and cross-database joins. In total, we examined 76 criteria within this section. Would you like to delve further into the topic ‘Data Integration’? Then download here our BI & Analytics Study 2024.

12. Alteryx Real-time Analytics

38%

The company has a moderate score in our objective BI & Analytics survey on the subject ‘Real-time Analytics’, given that they score 38% on this, relative to other vendors. We used the following selection criteria: real-time, real-time data, data ingestion, near real-time, real-time insights, real-time data warehousing, and real-time big data. In total, we examined 19 selection criteria within this main theme. Would you like to go into more depth with the topic ‘Real-time Analytics’? Then download here our BI & Analytics Guide 2024.

13. Alteryx Decision Management

34%

The company has a moderate performance in our 100% vendor-independent BI & Analytics survey of the theme ‘Decision Management’. The company scores 34% on this topic, compared to other vendors. We considered the following factors: performance management, decision-making platform, decision optimization, and real-time decisioning. In total, we examined 30 features within this discipline. Would you like to go into more depth with the topic ‘Decision Management’? Then download here our BI & Analytics Guide.

14. Alteryx Multidimensional Models

25%

Alteryx has a poor score in our independent BI & Analytics survey on the subject ‘Multidimensional Models’, given that they score 25% on this, relative to other vendors. The following criteria were used: OLAP, DAX, ROLAP, MOLAP, and tabular data models. In total, we examined 14 features within this discipline. Would you like to delve further into the topic ‘Multidimensional Models’? Then download here our BI & Analytics Guide.

15. Alteryx Mobile Business Intelligence

19%

Alteryx has a poor performance in our study on the subject ‘Mobile Business Intelligence’. The score amounts to 19%, compared to other vendors. We looked at the following criteria, among others: Android, iPad, and iPhone. In total, we examined 10 selection criteria within this main theme. Would you like to become more proficient in the topic ‘Mobile Business Intelligence’? Then download here our BI & Analytics Guide.

Want to know more? Then order the BI & Analytics Guide™ 2024 here

In which sectors is Alteryx BI & Analytics most active?

In our objective BI & Analytics survey, we also found out at which industries a supplier has a track record. These are the industries where Alteryx is frequently used: automotive, aviation, banking, fashion, higher education, insurance, manufacturing, pharma, public sector, restaurants, retail, and utilities.

Alteryx software is most used by…

The BI & Analytics software from Alteryx is most often mentioned in combination with the following functions/roles: analytics manager, Database Administrators, decision makers, and platform administrator.

Hire a qualified Alteryx expert

Education and training course Alteryx BI & Analytics

We facilitate various training courses in the field of BI & Analytics but can also provide specific Alteryx training, for example as in-company. In these training sessions, we delve into various software applications including Alteryx Designer, Alteryx Server, and Alteryx Connect. Of course, we color such a training with the ideas of the intelligent, data-driven organization.

In conclusion: Alteryx Analytics scores high

Alteryx has a minimal product portfolio with which it scores high in our BI & Analytics survey. Alteryx BI & Analytics innovates (approximately) at an average rate of more than 15 features per year, is active (for now) in lots of different sectors, and growing high in the field of data connectivity.

About Passionned Group

logo of Passionned Group, the Alteryx BI & Analytics specialistPassionned Group is dedicated to Business Intelligence & Analytics and the implementation of BI & Analytics solutions. We help large & small organizations to advance as intelligent, data-driven organizations.

Get in touch with us

You May Also Like

Featured image ElixirData ETL & Data Integration
ElixirData ETL & Data Integration
Featured image SAP BI & Analytics
SAP BI & Analytics
Featured image Hitachi Vantara BI & Analytics
Hitachi Vantara BI & Analytics

A selection of our customers

Become a customer now

Do you also want to become a customer of ours? We are happy to help you with Business Intelligence & AI or other things that will make you smarter.

Photo Daan van Beek - Business PartnerDAAN VAN BEEK MScBusiness Partner

Contact me directly

Fact sheet

___
customers
___
training courses
___
people trained
9.3
customer satisfaction
___
consultants & teachers
19
years of experience