Passionned Group™

Zoho BI & Analytics

Business Partner
By: Daan van Beek MSc
Business Partner
Table of Contents

In this piece we are showcasing a concise overview of our recently updated, independent BI & Analytics research on the software vendor Zoho and its product portfolio (such as Zia, Zoho Databridge and Zoho Analytics Server). Zoho BI & Analytics scores better in our comprehensive research than Sisense but slightly worse than Pyramid Analytics. Of all the main criteria in our research, Zoho has the most developed features in self-service BI and has a poor performance in multidimensional models. We have been able to establish this objectively. Within the context of BI & Analytics, we have put together the main advantages and disadvantages of Zoho Analytics, and arranged them by topic (business intelligence, big data, artificial intelligence and data science). We also point out the highlights of the main products such as Zia, Zoho Databridge and Zoho Analytics Server et cetera.

How does Zoho BI & Analytics score on certain components?

In our study we also inspected the various software products of Zoho BI & Analytics software. More than 720 evaluation criteria were examined. The image below shows the scores (on a scale of 1-5) of Zoho Analytics, compared to the competition. Please note that Passionned Group is 100% independent of the suppliers in our guide. We do not sell licenses, we do not make deals or have any ties to the vendor. Among other things, we help and advise companies in the proper selection of BI tooling.

Score of Zoho Analytics software.Figure 1: Strength-weakness analysis of the supplier Zoho BI & Analytics. The best supplier on a particular topic gets a maximum of 100 percent. Source: the BI & Analytics Guide 2023. Do you need more clarification about the survey structure? Click here to download this guide.

The Zoho analysis has been established by collecting a lot of public big data and from there it was thoroughly analyzed. More than 5,008 documents were analyzed for this vendor. In this analysis process both algorithms as the critical eye of an experienced and independent specialist played a decisive role in establishing the final results.Zoho BI & Analytics in our BI & Analytics Guide 2023. In our 100% vendor-independent BI & Analytics Guide we have collected all the ins and outs of Zoho BI & Analytics for you.Enrich your knowledge and skills

Zoho and their complete BI & Analytics product portfolio

The vendor Zoho has (a minimum of) 6 products in the realm of BI & Analytics. Based on relevance we list the products below:

What is Zoho Analytics?

We do not display here all the features but, in this paragraph, we provide a description of Zoho Analytics, including some of its features and any related products. This product group consists of Zia, Zoho Databridge, Zoho Analytics Server, Zoho DataPrep and Zoho Analytics Mobile BI app. This product / group of products can be best defined by the following features:

  • analytics
  • business intelligence > reporting
  • business intelligence > dashboards
  • business intelligence > CRM
  • BI infrastructure > Application Programming Interface
  • analytics > analytics platform
  • self-service BI
  • artificial intelligence
  • big data

Do you want to know the intricacies of all the functionalities (100+) of Zoho Analytics? Then order the BI & Analytics Guide™ 2023 here.

Do you want to hire an experienced Zoho Analytics specialist?

Do you want to hire an interim Zoho Analytics consultant who can do a mountain of work for you and implement an Zoho Analytics application? Or do you want to start an implementation process for one of the related products like Zia and Zoho Analytics Server? You can always call on the Zoho Analytics specialists of Passionned Group. Indeed, hiring Zoho Analytics developers is not always expedient. Leave a message here and we will be happy to come and support you.

Screen shot of Zoho Analytics software.
Picture of Zoho Analytics tools.
Zoho Analytics in action
Figure 2, 3 and 4: Several images show the operation of Zoho Analytics. Click on an image to enlarge it.

What is Zia?

In this paragraph, we report the (main) characteristics of Zia, including some of its features and any related products. This product / group of products can be defined by the following functionalities:

  • AI
  • business intelligence > CRM
  • analytics
  • artificial intelligence
  • business intelligence > reporting
  • big data
  • data discovery > data visualization > pivot tables
  • BI infrastructure > API
  • analytics > retail analytics

Are you curious about all the functionalities (100+) of Zia? Then download our BI & Analytics Guide™ 2023 here.

Screen shot of Zia software.
Picture of Zia tools.
Zia in action
Figure 5, 6 and 7: Various figures show the operation of Zia. Click on an image to enlarge it.

What is Zoho Databridge?

Under this heading, we describe Zoho Databridge, including some of its features and any related products. This product can be best defined by the following features:

  • analytics
  • data governance > data management > SQL
  • data connectivity > JDBC
  • data connectivity > Informix
  • data connectivity > Vertica DB
  • business intelligence > reports
  • data connectivity > PostgreSQL
  • performance optimization > caching
  • data connectivity > MongoDB
  • data connectivity > CSV

Are you curious about all features (100+) of Zoho Databridge? Then download our BI & Analytics Guide™ 2023 here.

Screen shot of Zoho Databridge software.
Picture of Zoho Databridge tools.
Zoho Databridge in action
Figure 8, 9 and 10: Overlying figures show the operation of Zoho Databridge. Click on the image to make it bigger.

What is Zoho Analytics Server?

In this section, we provide a description of Zoho Analytics Server, including some of its features and any related products. Zoho Analytics Server can be defined by the following features:

  • analytics
  • BI
  • data connectivity > MongoDB
  • data governance > data management > SQL
  • business intelligence
  • data connectivity > CSV
  • data connectivity > Informix
  • data connectivity > XML
  • data connectivity > PostgreSQL
  • BI infrastructure > operating systems > Linux

Are you now curious about all the functionalities (100+) of Zoho Analytics Server? Then download our BI & Analytics Guide™ 2023 here.

Screen shot of Zoho Analytics Server software.
Picture of Zoho Analytics Server tools.
Zoho Analytics Server in action
Figure 11, 12 and 13: Overlying figures show the operation of Zoho Analytics Server. Click on an image to magnify.

What is Zoho DataPrep?

In this paragraph, we describe the key elements of Zoho DataPrep, including some of its features and any related products. This product can be characterized by the following features:

  • analytics
  • data governance > data management > data preparation
  • business intelligence > CRM
  • self-service BI > self-service data preparation
  • big data > large volumes
  • data analytics
  • data integration > data warehousing
  • data governance > data quality
  • data governance > data management
  • data integration > data warehouses

Do you want to know the intricacies of all the functionalities (100+) of Zoho DataPrep? Then download our BI & Analytics Guide™ 2023 here.

Screen shot of Zoho DataPrep software.
Picture of Zoho DataPrep tools.
Zoho DataPrep in action
Figure 14, 15 and 16: These three images give a first impression of Zoho DataPrep. Click on the image to magnify.

What is Zoho Analytics Mobile BI app?

We do not display here all the features but, in this paragraph, we provide a description of Zoho Analytics Mobile BI app, including some of its features and any related products. Zoho Analytics Mobile BI app can be best defined by the following features:

  • analytics
  • business intelligence
  • mobile business intelligence
  • business intelligence > dashboards
  • business intelligence > reporting
  • data connectivity > native
  • BI infrastructure > operating systems > iOS

Do you want to know the intricacies of all the functionalities (100+) of Zoho Analytics Mobile BI app? In that case order the BI & Analytics Guide™ 2023 here.

Screen shot of Zoho Analytics Mobile BI app software.
Picture of Zoho Analytics Mobile BI app tools.
Zoho Analytics Mobile BI app in action
Figure 17, 18 and 19: Overlying images illustrate the functionality of Zoho Analytics Mobile BI app. Click on the image to magnify.

Recent innovations of Zoho Analytics-tools and the version history

Over time, Zoho has seen a positive trend in relation to BI & Analytics functionality and support for various platforms and data sources. The latest innovations are in the areas of data discovery > analysis > segmentation analysis, BI infrastructure > authentication > JWT authentication and artificial intelligence > computer vision > image processing.

We reviewed Zoho’s most recent releases of its product portfolio. Below you can see the structure of the various releases of the various BI & Analytics products of Zoho:

  • Zia: 2.4.1
  • Zoho Databridge: 1.0

Behind each product we show the version numbers, the older the version the more backward the version is in the list.

What are the licensing costs of Zia, Zoho Databridge and Zoho Analytics Server?

It is difficult to determine exactly what a license of Zia, Zoho Databridge and Zoho Analytics Server costs because it depends on the country, the number of users, the connectors to data sources, and at what point in the year you request a quote. If you do this a few weeks before the end of Zoho’s fiscal quarter, you may be in for a decent discount. In addition, nowadays it is recommended running the software in the cloud. You then only pay for what you use. The purchase cost of Zia, Zoho Databridge and Zoho Analytics Server may not be the single largest expense, but maintenance and support of course do limit your future investment scope.

What makes Zoho BI & Analytics distinctive

In our study, we see that Zoho in the field of BI & Analytics software has several specific features which emerged distinctively in our research. This makes Zoho Analytics more or less unique: advanced analytics integration, self-service analytics platform, ecommerce analytics, desktop analytics and collaborative analytics.

The advantages and disadvantages of Zoho Analytics

Tag cloud of the Zoho Analytics tools.Figure 20: Tag cloud of the pluses and minuses of Zoho BI & Analytics

In the following paragraphs, we name all the advantages and disadvantages of Zoho BI & Analytics, Zia, Zoho Databridge and Zoho Analytics Server, et cetera. They are not cemented in place, i.e.: Zoho can currently work with partners to building on features that meet specific customer needs at this time (such as support for kubernetes, cube, web services, data governance, streaming, Kerberos, web server, waterfall chart, Kafka and MDX). In addition, documentation may lag behind current events.

Share your experience

Leave a review about Zoho BI & Analytics here. Your observations may then possibly be taken into consideration in an even better assessment of the performance of Zoho Analytics.

1. Zoho Self-service BI

97%

Zoho has an excellent score in our objective BI & Analytics survey on the subject ‘Self-service BI’. The company scores 97% on this topic, relative to other vendors. We considered the following factors: self-service analytics platform and self-service data platform. In doing so, we investigated the following products: Zoho Analytics. In total, we examined 14 criteria within this section. Would you like to learn more about the topic ‘Self-service BI’? Then download here our BI & Analytics Study.

2. Zoho Mobile Business Intelligence

97%

The company has an excellent rating in our 100% vendor-independent BI & Analytics survey on the subject ‘Mobile Business Intelligence’, given that they score 97% on this, compared to other vendors. We used the following selection criteria: mobile server and mobile analytics. In doing so, we investigated the following products: Zoho Analytics Mobile BI app. In total, we examined 10 criteria in this category. Would you like to delve further into the topic ‘Mobile Business Intelligence’? Then download here our BI & Analytics Guide.

3. Zoho Business Intelligence

66%

The company has a good score in our 100% vendor-independent BI & Analytics survey on the section ‘Business Intelligence’. The company scores 66% on this topic, compared to other vendors. We considered the following factors: reporting, dashboards, business intelligence platform and business process monitoring. In doing so, we looked at the following three products: Zoho Analytics, Zoho Analytics Server and Zoho Analytics Mobile BI app. In total, we examined 73 selection criteria within this main theme. Are you planning to specialize further in the topic ‘Business Intelligence’? Then download here our BI & Analytics Guide 2023.

4. Zoho Data Discovery

57%

The vendor Zoho has a good rating in our objective BI & Analytics survey on the subject ‘Data Discovery’, given that they score 57% on this, relative to other vendors. We looked at the following criteria, among others: data visualization, notifications, standard deviation and data storytelling. In total, we examined 398 aspects in this category. Would you like to go into more depth with the topic ‘Data Discovery’? Then download here our BI & Analytics Study 2023. Or take a deep dive in the following content:

5. Zoho Analytics

53%

Zoho has a good performance in our study of the theme ‘Analytics’ with a score of 53%, relative to other vendors. The following criteria were used: analytics platform, geoanalytics, cloud analytics, customer analytics and process analytics. In doing so, we studied the following five products: Zoho Analytics, Zoho Analytics Server, Zia, Zoho Databridge and Zoho Analytics Mobile BI app. In total, we examined 130 features within this discipline. Would you like to learn more about the topic ‘Analytics’? Then download here our BI & Analytics Guide 2023.

6. Zoho BI Infrastructure

52%

The company has a good score in our independent BI & Analytics survey on the subject ‘BI Infrastructure’. The score amounts to 52%, relative to other vendors. We used the following selection criteria: embedded analytics and operating systems. In total, we examined 162 criteria in this category. Would you like to go into more depth with the topic ‘BI Infrastructure’? Then download here our BI & Analytics Study.

7. Zoho Data Connectivity

50%

Zoho has a good performance in our 100% vendor-independent BI & Analytics survey on the subject ‘Data Connectivity’. The company scores 50% on this topic, relative to other vendors. We considered the following factors: ODBC, JSON, Sharepoint, Salesforce and connectivity. In total, we examined 91 features within this discipline. Would you like to delve further into the topic ‘Data Connectivity’? Then download here our BI & Analytics Guide 2023.

8. Zoho Data Governance

49%

The company has a moderate performance in our study on the subject ‘Data Governance’, given that they score 49% on this, relative to other vendors. We looked at the following criteria, among others: data management, data quality and data catalog. In total, we examined 91 selection criteria within this main theme. Would you like to learn more about the topic ‘Data Governance’? Then download here our BI & Analytics Guide 2023. Or take a deep dive in the following content:

9. Zoho Decision Management

46%

The vendor Zoho has a moderate score in our 100% vendor-independent BI & Analytics survey on the subject ‘Decision Management’ with a score of 46%, compared to other vendors. We considered the following factors: performance management, decision support, decision-making platform, decision intelligence, decision optimization, decision flow and design decisions. In total, we examined 30 criteria in this category. Would you like to go into more depth with the topic ‘Decision Management’? Then download here our BI & Analytics Guide.

10. Zoho Big Data

37%

Zoho has a moderate rating in our 100% vendor-independent BI & Analytics survey of the theme ‘Big Data’, given that they score 37% on this, relative to other vendors. The following criteria were used: IoT, complex data, sensors, Blob storage and sensor data. In doing so, we looked at the following two products: Zoho Analytics and Zia. In total, we examined 59 features within this discipline. Would you like to delve further into the topic ‘Big Data’? Then download here our BI & Analytics Guide 2023. Or take a deep dive in the following content:

11. Zoho Artificial Intelligence

37%

The vendor Zoho has a moderate score in our independent BI & Analytics survey of the theme ‘Artificial Intelligence’. The score amounts to 37%, compared to other vendors. We looked at the following criteria, among others: Python, algorithms, natural language processing, linear regression, cognitive services, computer vision and decision tree. In doing so, we analyzed the following two products: Zoho Analytics and Zia. In total, we examined 181 selection criteria within this main theme. Would you like to go into more depth with the topic ‘Artificial Intelligence’? Then download here our BI & Analytics Guide 2023.

12. Zoho Real-time Analytics

36%

The vendor Zoho has a moderate score in our recently updated, independent BI & Analytics study on the section ‘Real-time Analytics’ with a score of 36%, relative to other vendors. We considered the following factors: data ingestion, live connection, real-time data warehousing, real-time IoT, real time dashboard, real-time consolidation and real-time forecasting. In total, we examined 19 features within this discipline. Would you like to go into more depth with the topic ‘Real-time Analytics’? Then download here our BI & Analytics Study 2023.

13. Zoho Performance Optimization

33%

Zoho has a moderate score in our objective BI & Analytics survey on the subject ‘Performance Optimization’, given that they score 33% on this, relative to other vendors. The following criteria were used: in-memory and MPP. In total, we examined 29 features within this discipline. Would you like to go into more depth with the topic ‘Performance Optimization’? Then download here our BI & Analytics Guide.

14. Zoho Data Integration

32%

The company has a moderate score in our study on the subject ‘Data Integration’. The score amounts to 32%, compared to other vendors. We considered the following factors: data integration platform and Extract-Transform-Load. In total, we examined 76 features within this discipline. Are you planning to specialize further in the topic ‘Data Integration’? Then download here our BI & Analytics Guide 2023. Or take a deep dive in the following content:

15. Zoho Multidimensional Models

17%

Zoho has a poor score in our study on the subject ‘Multidimensional Models’, given that they score 17% on this, relative to other vendors. We considered the following factors: MDX and MOLAP. In total, we examined 14 criteria within this section. Would you like to go into more depth with the topic ‘Multidimensional Models’? Then download here our BI & Analytics Guide.

Want to know more? Then order the BI & Analytics Guide™ 2023 here

In which sectors is Zoho BI & Analytics most active?

In our recently updated, independent BI & Analytics study of, we also looked at which industries a supplier moves around. These are the industries where Zoho is on the road: aviation, banking, energy, health care, hospitality, insurance, manufacturing, restaurants, retail and utilities.

Hire an experienced Zoho specialist

Training and incompany training Zoho BI & Analytics

We provide various courses in the field of BI & Analytics but can also provide specific Zoho training, for example as incompany. For example, you can think about the following software: Zia, Zoho Databridge and Zoho Analytics Server. Of course we color such a training with the ideas of the intelligent, data-driven organization.

Final Verdict: Zoho Analytics scores high

Zoho has a minimal product portfolio with which it scores high in our BI & Analytics survey. Zoho BI & Analytics innovates (approximately) at an average rate of more than 15 features per year, is active (for now) in many different sectors, and specializing in self-service BI.

About Passionned Group

logo of Passionned Group, the Zoho BI & Analytics specialistPassionned Group specializes in 100% independent BI & Analytics consulting and the implementation of BI & Analytics solutions. Our driven and passionate consultants help large & small organizations to advance as intelligent, data-driven organizations.

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Daan van Beek - Business Partner

DAAN VAN BEEK MSc

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Number of organizations serviced ___
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Overall customer rating 4.7 stars
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Number of offices 3
Number of years active 18