The Passionned Group has extended its Business Intelligence Tools Survey with a new element. The just-released 2014 edition now contains a Sentiment Analysis, in addition to the usual extensive analysis of functionalities of the tools and features of the Business Intelligence suppliers.
Analytics the new BI?
The reason for this additional research is that many BI-suppliers try to let you believe that Analytics would be the new BI. In many publications and presentations they promote to refer the term BI to the archive and to then only speak about Analytics.
The first analysis was executed on more than 70,000 tweets related to the specific BI suppliers or the solutions they provide. The results show that the users and also many of the suppliers themselves – with the exception of IBM and SAS – still talk about BI.
BI is still just called BI…
That is therefore at odds with the message that the suppliers express through various channels to the outside world. A comforting thought: BI is still just called BI.
… but BI is much less fruitful without Analytics.
And rightly so, according to the Passionned Group. You cannot do Analytics (properly) without a sound BI infrastructure, and BI without Analytics is much less fruitful. Both are and continue to be needed to make organizations more intelligent.
The Sentiment Analysis will be conducted quarterly from now on.