How does Zoho CRM & Customer Interaction score on different parts?
In our study we also looked at the different products of Zoho software. More than 160 criteria were used in the process. The chart below illustrates the strengths and weaknesses of Zoho CRM, compared to key competitors. Please note that Passionned Group is 100% independent of the software vendors in the study. We are not a reseller, we do not make deals or have any legal ties to the vendor. Among other things, we help and advise companies in the proper selection of BI tooling.
Figure 1: Scorecard of the BI provider Zoho. You can get a maximum score of 100 percent. Source: the CRM & Customer Interaction Guide 2023. Do you want to take a deep dive into our research? Click here to download this guide.
The Zoho analysis was conducted by collecting a lot of public big data and from there it was scrutinized in detail. More than 216 documents have been scanned from this software vendor in recent times. In this analysis both algorithms and the critical eye of a senior BI expert played a distinguished role in performing the validation.Zoho CRM & Customer Interaction in our CRM & Customer Interaction Guide 2023. In our 100% vendor-independent CRM & Customer Interaction Guide we have collected all the ins and outs of Zoho CRM & Customer Interaction for you.
Zoho and their complete CRM & Customer Interaction product portfolio
The software company Zoho carries (a minimum of) 3 products in the realm of CRM & Customer Interaction. In order of relevance we rank and describe the products below:
What is Zoho CRM?
Other names by which this software product is known: Zoho Customer relationship management
In this part, we display the details of Zoho CRM, including some of its features and any related products. This product group consists of Zoho Creator and Zoho CRM Plus. This product can be best characterized by the following characteristics:
- CRM
- customer data > manage contacts > contact
- sales management > sales activities
- customer data > account
- automation platform > automating workflows > workflow automation
- sales management > sales pipeline
- customer service management > helpdesk
- sales management > opportunity management > view deals
- sales management > log sales activities
- sales management > log sales
Do you want to know everything about all elements (100+) of Zoho CRM? Then order the CRM & Customer Interaction Guide™ 2023 here.
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What is Zoho Creator?
In this part, we describe the key elements of Zoho Creator, including some of its features and any related products. Zoho Creator can be defined by the following functionalities:
- CRM
- customer data > account
- customer relationship management
- customer service management > helpdesk
- automation platform > automating workflows > workflow automation
Do you want to know everything about all elements (100+) of Zoho Creator? Then download our CRM & Customer Interaction Guide™ 2023 here.



What is Zoho CRM Plus?
We do not display here all the features but, in this paragraph, we provide a description of Zoho CRM Plus, including some of its features and any related products. Zoho CRM Plus can be characterized by the following features:
- CRM
- customer service management > customer service
- customer data > account
- customer data > manage contacts > contact
- customer relationship management > customer interaction
- campaign management > email marketing
- customer data > accounts
- sales management > customer journey
- customer relationship management > small business
- customer data > account > account management
Do you want to know the intricacies of all features (100+) of Zoho CRM Plus? Download directly our CRM & Customer Interaction Guide™ 2023 here.



Zoho CRM-tools and the version history
Over time, Zoho has seen a stable evolution in terms of CRM & Customer Interaction functionality and support for operating systems and connectivity.
We reviewed Zoho’s latest versions of the total product range. Below we give an overview of the various releases of all the ones known to us CRM & Customer Interaction products of Zoho:
- Zoho Creator: 2023
- Zoho CRM Plus: 2023
Behind each product we notate the version numbers, the most recent versions are mentioned first.
What are the licensing costs of Zoho Creator and Zoho CRM Plus?
It is difficult to determine exactly what a license of Zoho Creator and Zoho CRM Plus costs because it depends on the country, the number of users (or the number of CPUs in the case of server software), the connectors to data sources, and at what point in the year you request a quote. And before the end of a fiscal quarter of Zoho, you may be able to look forward to a decent discount. In addition, it makes sense running the software in the cloud. Often you only pay for what you consume in resources. The purchase cost of Zoho Creator and Zoho CRM Plus may not be the most important costs, but maintenance and support do put a strain on your budget each year.
What makes Zoho CRM & Customer Interaction innovative
In our study, we see that Zoho in the field of CRM & Customer Interaction software has a number of specific features which are worth weighing in a tool selection. This makes Zoho CRM more or less unique: view deals, automate emails, customizable layouts, log sales activities and cloud software.
The advantages and disadvantages of Zoho CRM
Figure 11: Tag cloud of the pluses and minuses of Zoho CRM & Customer Interaction
Below we listed all the advantages and disadvantages of Zoho CRM & Customer Interaction, Zoho Creator and Zoho CRM Plus, et cetera. There is momentum, because: Zoho can currently work on developing new features at this time (such as support for infrastructure).
Your opinion matters
Report your experience with Zoho CRM & Customer Interaction here. Your observations may then be taken into account and contribute to a better, even more balanced assessment of Zoho CRM.
1. Zoho Automation Platform
The company has an excellent rating in our study on the section ‘Automation Platform’ (for this section Zoho comes out as the absolute market leader in our research). The company scores 100% on this topic, relative to other vendors. We looked at the following criteria, among others: marketing automation, sales automation and process automation. In total, we examined 20 features within this discipline. Are you planning to specialize further in the topic ‘Automation Platform’? Then download here our CRM & Customer Interaction Study 2023.
2. Zoho Campaign Management
Zoho has an excellent score in our current CRM & Customer Interaction survey on the section ‘Campaign Management’ (for this section Zoho comes out as the absolute market leader in our research) with a score of 100%, relative to other vendors. We considered the following factors: email marketing and email campaigns. In total, we examined 25 criteria within this section. Would you like to go into more depth with the topic ‘Campaign Management’? Then download here our CRM & Customer Interaction Study 2023.
3. Zoho Data Quality
The company has an excellent performance in our current CRM & Customer Interaction survey on the subject ‘Data Quality’ (for this section Zoho comes out as the absolute market leader in our research), given that they score 100% on this, compared to other vendors. We looked at the following criteria, among others: merge duplicate and data cleansing. In total, we examined 11 features within this discipline. Would you like to go into more depth with the topic ‘Data Quality’? Then download here our CRM & Customer Interaction Study 2023.
4. Zoho Infrastructure
The company has an excellent score in our study on the section ‘Infrastructure’ (for this section Zoho comes out as the absolute market leader in our research) with a score of 100%, relative to other vendors. We used the following selection criteria: on-premises and email integration. In total, we examined 54 features within this discipline. Would you like to learn more about the topic ‘Infrastructure’? Then download here our CRM & Customer Interaction Guide.
5. Zoho Lead Management
The company has an excellent score in our objective CRM & Customer Interaction survey on the section ‘Lead Management’ (for this section Zoho comes out as the absolute market leader in our research). The company scores 100% on this topic, relative to other vendors. We looked at the following criteria, among others: lead generation, lead conversion, lead qualification and lead scoring. In total, we examined 12 criteria in this category. Are you excited about the topic ‘Lead Management’? Then download here our CRM & Customer Interaction Guide 2023.
6. Zoho Sales Management
Zoho has an excellent score in our objective CRM & Customer Interaction survey on the subject ‘Sales Management’ (for this section Zoho comes out as the absolute market leader in our research) with a score of 100%, relative to other vendors. We considered the following factors: ecommerce, opportunity management, customer journeys, customer lifetime value, goal management and sales order management. In total, we examined 50 criteria within this section. Would you like to go into more depth with the topic ‘Sales Management’? Then download here our CRM & Customer Interaction Guide.
7. Zoho Customer Data
The vendor Zoho has an excellent rating in our study on the section ‘Customer Data’, given that they score 98% on this, compared to other vendors. We looked at the following criteria, among others: custom fields and appointment. In total, we examined 45 features within this discipline. Are you excited about the topic ‘Customer Data’? Then download here our CRM & Customer Interaction Guide 2023.
8. Zoho Customer Relationship Management
Zoho has an excellent score in our objective CRM & Customer Interaction survey of the theme ‘Customer Relationship Management’ with a score of 97%, relative to other vendors. We considered the following factors: customer interactions, self-service portal, social crm and custom activities. In total, we examined 21 criteria within this section. Would you like to learn more about the topic ‘Customer Relationship Management’? Then download here our CRM & Customer Interaction Guide 2023. Or take a deep dive in the following content:
9. Zoho Reporting
Zoho has an excellent performance in our independent CRM & Customer Interaction survey on the section ‘Reporting’, given that they score 87% on this, compared to other vendors. We looked at the following criteria, among others: crm analytics, sales dashboards, interactive reporting, pipeline chart and reporting dashboards. In total, we examined 10 criteria in this category. Would you like to learn more about the topic ‘Reporting’? Then download here our CRM & Customer Interaction Study 2023.
10. Zoho Customer Service Management
Zoho has an excellent performance in our objective CRM & Customer Interaction survey on the section ‘Customer Service Management’ with a score of 82%, relative to other vendors. We considered the following factors: customer service and case management. In total, we examined 9 criteria in this category. Would you like to go into more depth with the topic ‘Customer Service Management’? Then download here our CRM & Customer Interaction Guide 2023. Or take a deep dive in the following content:
Want to know more? Then order the CRM & Customer Interaction Guide™ 2023 here
In which sectors is Zoho CRM & Customer Interaction most active?
In our current CRM & Customer Interaction survey about, we also looked at which industries a supplier has a track record. These are the industries where Zoho has the largest footprint: banking, educational institutions, governments, real estate, restaurant, retail and telecom.
Zoho software is most used by…
The CRM & Customer Interaction software from Zoho is most often mentioned in combination with the following functions: marketing teams, sales reps and support agents.
Hire an experienced Zoho programmer
Education and training course Zoho CRM & Customer Interaction
The teachers of Passionned Group give various classes in the field of CRM & Customer Interaction but can also provide specific Zoho training, for example as incompany. For example, you can think about the following software: Zoho Creator and Zoho CRM Plus. We make you totally comfortable with the ideas of the intelligent, data-driven organization.
Final Verdict: Zoho CRM scores eminent
Zoho has a compact product portfolio with which it scores eminent in our CRM & Customer Interaction survey. Zoho CRM & Customer Interaction innovates (approximately) at an average rate of less than 5 features per year, is active (for now) in many different sectors, and has developed best in automation platform.
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