Mark de Kort studied business economics at the Erasmus University Rotterdam and then he spent eighteen years in various positions within the Business Intelligence industry.
First introduction to performance management
In the nineties, Mark made the first translation of a computerized version of “Triple Entry Accounting and Accounting Momentum” immediately after completing his studies. One way to monitor the future earnings capacity of organizations from a structural registration. This he did with prof. Tjeu Blommeart. This was the first encounter with elements of performance management and business intelligence.
Project and development manager
As a Business Intelligence project leader, Mark helped dozens of profit and government organizations with making their ambitions steerable (KPIs & PDCA) and measurable (BI). Mark has fun giving direction and leading innovative BI projects to demonstrate the value of BI quickly and clearly in a short time. He also founded several organizations, including EFM Software (Bizzscore) and Innubilus. He also developed various concepts like SaaS CPM (at Getronics PinkRoccade) and Beyond Scorecarding (Imtech). BI is offered as a service here.
Rapid prototyping (agile)
These concepts make complex BI issues understandable and readily available in publicly accessible applications, the so-called rapid prototyping. Hundreds of initial models could prevent projects were made too large before one was actually aware which side it should be at.
Through rapid prototyping, interaction with the business is increased enormously. A major critical success factor for Mark in BI projects with various stakeholders is to, as soon as possible, get a shared vision and then together work towards this in order to implement it, in the end. Support of management and levels of convenience for the end user in his daily work are key concepts.
Play forms for creating awareness
In recent years, Mark has become interested in Gamification of Business Intelligence and Performance Management. These types of games help in creating awareness and willingness to change and can also be used for specific in-house simulations for strategic, tactical and operational management challenges in the start to effective management models, including on the basis of (big) data.
Publications and lectures
In 2012 he published the book “Systemic Performance Management” where Mark has been able to contribute about Serious Games and Gamification. Mark regularly gives guest lectures at colleges and universities on the experiences he acquires within the beautiful art of performance management.
Would you like to get to know Performance Management?
Please contact me for an appointment to discuss the possibilities of performance management for your business.