Jorn Diephuis graduated in Management, Economics and Law with a specialization in Real Estate Management at the University InHolland Rotterdam. He has over 12 years experience as an account manager, commercial real estate manager and entrepreneur.
Broad knowledge in advising
Jorn has a broad knowledge in advising multinationals, government agencies, foundations, SMEs, freelancers and individuals from his background in real estate. Jorn recently made the transition from real estate to business intelligence in the role of account manager. After being active for over 10 years in real estate, it was time for a new challenge. This challenge he found in consultative selling and technology. Advising clients on complex issues of Big Data and Business Intelligence gives him great satisfaction.
Opportunities through Big Data
Research by the National Think Tank (2014) shows that Big Data could provide the Dutch economy 45 billion euros. It only concerns the public sector, healthcare, transport and infrastructure. The research and demonstration Europe WISE Institute (2014) reveals the added value of Big Data. They argue that in 2020 the economy of the EU countries will increase by 1.9% by Big (and Open) Data.
The importance of Big Data seems more and more companies start to emerge. 75% of companies intends to invest in Big Data. This of course sounds promising. However, only 13% of companies leverages Big Data. Furthermore, it is striking that Dutch marketers indicate that 82% of organizations are not able to integrate online and offline data sources.
Add more value to customers
Big Data and Business Intelligence are increasingly being used within each company. Where one used to be mainly concerned with analyzing data from the past, they also look at the present and into the future nowadays. Different methods allow you to collect real-time data and to directly estimate behavior. Advanced BI tooling makes it possible to make predictions about the future and which decisions to take. The main advantages relate to the customer, such as increasing customer insight, and to the organization, such as improving the decision-making.
His passion: out of the box thinking
Jorn is accustomed to act in the spirit of the customer. He is proactive, ambitious and driven. He’s always moving towards building a long term relationship. Jorn sees it as his greatest challenge to achieve the best solution as a team.
Organizations work smarter
Jorn likes to advise on the possibilities that Passionned Group can offer to make your organization smarter. “It’s wonderful to be able to share all the experience within Passionned Group with existing and new customers. The vision of Passionned Group to make organizations intelligent fits well with me. I think it’s a great idea that through our solutions, people in organizations have more entrepreneurial spirit, results and passion to experience in their work. It gives me a lot of energy to find out where an organization is now, where it wants to go and how they can be smarter and more intelligent.”