BOARD: self-service BI with a focus on performance management
BOARD, along with more familiar products such as Qlik and Tableau, belongs to the group of data discovery and visualization tools. They are also known as self-service BI solutions. It is the trend where end users in organizations themselves get to work with the data.
Yet BOARD chooses a different position than the other suppliers do. According to the company their product is unique because it combines business intelligence with predictive analytics and performance management. The latter is less advanced in Qlik and Tableau.
Are you an organization that focuses on performance management and scorecarding and do you want to offer a complete BI solution, where end users can start working straight away, then you should definitely consider BOARD.
New area of decision making
BOARD describes its own product as ‘a new area of decision making’. They claim that they have a ‘zero programming environment’ and programming has become completely unnecessary. According to the software company, the ‘programming’ is why so many BI solutions are expensive and why they eventually fail.
Review of BOARD in our survey (partial results)
- Infrastructure & architecture
- Cloud architecture
- Core Functionality
- Usability and visualization
- Mobile Business Intelligence
"They claim, with some justification, to be a “zero programming environment”, and that could solve a number of the issues that users have been having with Business Intelligence for the last 20 years: most studies of Business Intelligence projects that have failed quote excessive development costs and/or products being too complex to use as the main reason for failure. This product appears to have concentrated on solving these issues and doing it very well." Read more in our 100% vendor neutral Business Intelligence Tools Survey.
The BOARD Toolkit
It’s very simple using the BOARD toolkit to create apps that can run on many different platforms. If they are made once then anyone can use them. Creating apps without having to program a single line. This also applies to the read-in of data. The ETL process is fully interactive and requires no programming lines.
Strong in performance management
The strong side of BOARD is the fact that it offers a full support of performance management, from strategy to financial performance management. The tool fully supports the balanced scorecard method and lets everyone in the organization, depending on his or her role, see the relevant information in the right form, with a link to the strategy.
The software is available to purchase either on-premise or in the Cloud. The Cloud version has become available in the latest version, but it in terms of maturity it is not comparable to a product such as the BI solution Birst.
BOARD wants to be known as the solution with a ‘zero programming environment’. With the arrival of much more data, having a relational database environment or datalake becomes a requirement. There, programming in SQL and Hadoop is required, but how they will solve this is still a challenge for them.
Who is the supplier of BOARD?
BOARD is a company from Switzerland with (until recently) a strong focus on the European market. The company now exists about 15 years and since last year they operate worldwide. The organization has grown significantly because of that and now provides software to 3,000 customers in 15 different countries.
The company has had double digit growth in all those years and is healthy. Perhaps the customer service lagged behind because of this growth.
The main advantages of BOARD
The most notable advantages of the tool:
- It is very strong on the components performance management and scorecarding.
- Everything is focused on delivering a complex product with a very simple user interface, where a lot of the action happens out of sight of the user.
- It is strong in ‘in-memory’ data processing and continues to invest in it. By default, many statistical functions are available for Data Science.
- In the ‘Data fast track’ environment it is very simple to load data.
- BOARD works well in organizations that endorse an Enterprise BI vision and where the control happens centralized and decentralized outcomes are explored further.
What are BOARD’s weak points?
A supplier cannot always good at everything. This is what you have to watch out for when you are going to use BOARD:
- They have the ambition to grow rapidly, especially outside Europe. To be successful they need to improve their customer service, there is little documentation and there are only a limited number of tutorials available.
- They have used their own database solution, which eliminates the need for programming. The downside is that it does not work with relational databases and SQL.
- The solution scored less on the areas of Collaboration and Social BI.
- A cloud version has been introduced, but this does not support a public Cloud yet.
The strategic position of BOARD
BOARD has a clear strategy and positions itself as a self-service BI solution for end users. It is strong in simplifying ‘complex BI processes’ and this has certainly earned them a position in the market.
With the performance management component, the company differentiates itself clearly from the competition. In the overview Passionned Parabola BI & Analytics you will be able to see the current position of the software at a glance as well as the other players which may be interesting to you. Take a look at the market position of BOARD right now.
BOARD and other Business Intelligence tools
If you are considering whether you want to see in which areas BOARD software scored better than the other suppliers, then the BI survey of Passionned Group is definitely the thing for you. For more than 10 years Passionned Group has kept an eye on the BI market and compares all leading products in more than 190 aspects. The survey is full of useful comparisons that help you to quickly arrive at a balanced judgment. This survey can be ordered directly.
Are you considering purchasing BOARD?
In the area of BI and enterprise performance management, several solutions are available. The choice depends on the maturity of your organization and of course on what you want to achieve with BOARD software or with another solution. The experts at Passionned Group can help you with BI and performance management to successfully implement the chosen solution.
If you are not able to make the final decision, the same experts can help you with making the right decision. Contact us and see how we can help you get started.
BOARD and performance management go hand in hand. An implementation of BOARD software is only successful if the organization works with scorecards and a clear KPI structure. Establishing a scorecard is a specialty in itself and external support speeds up the process considerably. The BOARD and performance management experts can bridge the gap between the software solution and the process of managing an organization.
Want to learn more about BOARD or performance management?
Passionned Group has an extensive range of resources available to help your organization. Whether it is for training, advice or a well-stocked knowledge base where you can browse around at. They all aim to make your organization smarter.